Have you heard the term, “Family Office” tossed around but don’t think it applies to your practice or clients?
In this video, we break a family office down to its essential elements, then explore ways that you can take the same concepts and apply them to your situation.
As a financial advisor or insurance agent, by clearly explaining your value proposition to a prospect or client, you separate yourself from your competition. Most in our industry talk about products. Stay away from that. Rather, help them understand how working with you will allow them to benefit from a multi-disciplinary approach, where their trusted professionals work together as a TEAM, rather than disjointed advisories.
Developing this family office experience attracts larger clients, increasing your retention, and allows you to solve problems rather than sell products.